How about venturing into family-friendly niches this year? Good idea, but what are the dos and don’ts?
Women who have tried making ends meet know how difficult it can be to find the balance between caring for family and employment. Perhaps this is the primary contributor to the vast wage gap between men and women. And naturally, it explains why women prefer more “family friendly” businesses.
In this case, I mean a company that won’t compromise the staff’s good relationship with their family. For instance, you don’t want to forcefully keep your employee at work even in times when they should be enjoying a family vacation elsewhere. Or call them (when on leave) in the middle of a family event and expect them to report for duty immediately.
While these may seem like normal sacrifices anyone can make (or expect their staff to make gladly for their business to flourish, but what about family? Personally, are you willing to give up your relationship with family for money? Yes, the cost of living keeps shooting even higher, but if you surrender everything, then you’ll have no more reasons to live. The same applies to your worker.
Therefore as you finalize your plans to launch a family-friendly business, make sure every aspect of its “family-friendliness” is real and put in writing as part of the entity’s rules of operation.
Remember, most applicants come seeking jobs in your company mainly because you sell it as ‘family-friendly’ and they expect to experience the same when they begin working with you. Giving detailed terms of operation can play a crucial role in helping you avoid worst-case scenarios where staff complain of being overworked.
Also, because you have a financial target to reach, ensure your family friendliness is not slowing down operations or drawing you further from the mark. Design a master strategy that will smooth things across the board— giving both family and business the priority they need. And get a high-risk business loan to fund it.
The worst you can do is lie to attract a crowd of staff then try to exploit them for your benefit. Soon you’ll have tainted your public image which is not very healthy for business.
If you want to specialize as a family-friendly business ensure all company rules are clear, and mandatory meetings are scheduled with advanced notice to all attendees. But again, you have to sacrifice some precious family time if you want to climb to the top of the ladder.
Author bio: Business Funding expert, Nathan Hale, founded First American Merchant with his eyes set on helping the backbone of our country, small business owners. His passions include writing/producing music, and travel. First American Merchant is America’s Best High-risk business loans company, serving both traditional and high-risk Businesses.